CRM & E-commerce Manager

Poly English School • 16th,34 Road,Tran Nao Street,An Khanh Ward,Thu Duc City,HCMC., Vietnam

Trách nhiệm chính

Set the quarterly roadmap for Lixibox.com covering product launches, seasonal campaigns, and site experience improvements.
Own the CRM calendar (email, SMS, Zalo, loyalty program), including segmentation, automation, and lifecycle campaign performance.
Set and track acquisition and retention targets (CAC, ROAS, conversion rate, repeat purchase rate) for the owned e-commerce channel.
Manage on-site merchandising, pricing, and homepage/campaign page planning for Lixibox.com.
Plan Gift-With-Purchase (GWP) and other customer experience moments for major launches and campaigns.
Review monthly customer data (purchase behavior, NPS/CSAT, churn signals) and translate findings into specific CRM or site changes.
Present the monthly Commerce Experience business review (site conversion, retention, CRM revenue contribution) to the Chief Revenue Officer.

Yêu cầu công việc

3-5 years of experience in e-commerce, CRM, growth marketing, or customer experience at lead or manager level.
Understanding of premium beauty, wellness, or lifestyle consumers.
Ability to manage both commercial (growth/CRM) and operational (site/merchandising) sides of an e-commerce channel.
Strong analytical skills and experience with CRM/e-commerce platforms (e.g., Shopify, CRM/marketing automation tools).
Fluent Vietnamese and professional English.
Curiosity about AI and new technologies, with strong problem-solving and systems thinking skills.
Ability to identify repetitive work and propose automation opportunities using AI.

Yêu cầu ưu tiên

Experience effectively working with AI assistants and contributing ideas to improve AI workflows.

Mức lương

Phúc lợi

Highly competitive packages.
Company Annual Performance Bonus.
PVI Healthcare Insurance; Full insurance contribution on 100% contractual salary.
12 annual leave per year.
Annual Salary Review.
Social Insurance (prescribed by state).
Lunch and snack sponsored by Company.
Parking - Monthly parking is covered by Company.
Company Activities, ping pong at office, gift vouchers.
Employee Discount Code (Up to 50%).

Hình thức làm việc

Thông tin khác

Team: Revenue.
Line report: Director of Revenue.
Recruitment process: 2 rounds (CV Screening with HR, then Interview with CEO and Head of Department).
AI-First organization: Every team member is expected to continuously learn, adopt, and improve AI-enabled ways of working.

CRM & E-commerce Manager