Trách nhiệm chính

Lead and govern Content Studio 2.0 to plan, create, measure, and optimize content across the business.
Develop and implement the overall content strategy and coordinate in-market content creation across the studio, lead agencies, and Media Agency of Record.
Partner with stakeholders to build accurate annual scope and resource projections.
Collaborate with Procurement to enhance the studio operating model, staffing, and efficiency.
Manage briefing channels and communication with business units while ensuring balanced team capacity.
Establish a continuous feedback loop between brand teams and studio partners to improve output quality.
Provide consultation on analytics capabilities, identify improvement opportunities, and monitor emerging content trends.
Define, monitor, and report key performance metrics, translating insights into actionable content and process optimizations.
Drive improvements in content quality, speed-to-market, and overall studio effectiveness.
Collaborate with local, zone, and global stakeholders, as well as creative, media, social, and search partners.

Yêu cầu công việc

More than 5 years of experience in Content Marketing, Digital Marketing, Creative Operations, Content Studio, Social Media, or related fields.
Proven track record in managing diverse content production types and coordinating multiple agency or studio partners.
Strong understanding of social media platforms, algorithms, and best practices.
In-depth knowledge of digital marketing, online media management tools, and analytics platforms.
Strong analytical capabilities to interpret metrics and drive strategic decisions.
Strategic and creative mindset capable of shaping cross-channel content experiences.
Excellent project management and organizational skills.
Strong communication, stakeholder management, influencing, negotiation, and decision-making skills.
Ability to manage ambiguity, solve complex problems, and deliver under tight deadlines in a fast-paced environment.

Yêu cầu ưu tiên

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Thông tin khác

Content Studio Manager