Livestream KOL/KOC(beauty&personal care)
Về công việc
Trách nhiệm chính
- Source, recruit, and manage Livestream KOLs/KOCs.
- Plan streaming schedules, set up pricing, product bundles, and voucher campaigns.
- Coordinate with the E-commerce team to ensure smooth stream operations and monitor live performance to maximize commercial output.
- Grow the Affiliate and KOC ecosystem for TikTok Shop and Shopee.
- Handle end-to-end recruitment, onboarding, and management of creators at scale.
- Design competitive commission tiers and incentive programs.
- Drive GMV through Affiliate marketing while optimizing CVR and ROI.
- Lead contract negotiations and build long-term, win-win relationships with high-performing talents (KOLs/KOCs).
- Ensure all livestream content and product claims strictly align with brand guidelines and tone of voice.
- Conduct data-driven post-stream reviews (tracking GMV, CVR, ROI, viewer retention, etc.).
- Identify "scalable" talents with high potential for long-term seeding.
- Deliver clear weekly/monthly reports with actionable optimization strategies.
Yêu cầu
- Bachelor’s degree or higher.
- At least 2 years of proven experience in the Vietnam market focusing on Livestream KOL/KOC recruitment and management.
- Proficiency in Vietnamese.
- Deep, up-to-date knowledge of TikTok Shop VN and Shopee VN (specifically the BPC category).
- Solid understanding of the local livestream ecosystem, platform algorithms, and Affiliate (Shop Affiliate/Tiktoker) mechanisms.
- Excellent interpersonal and negotiation skills.
- Proven ability to work cross-functionally and provide timely feedback to internal stakeholders (Marketing, Supply Chain, etc.).
- Basic data analysis capabilities; able to leverage data tools (Excel, platform analytics dashboards, etc.) to interpret campaign results and draft professional reports.
Yêu cầu ưu tiên
- Existing strong network in the Beauty & Personal Care (BPC) vertical.
- Ability to use Chinese or English as a working language for cross-border communication.
Mức lương
- Thu nhập hàng tháng dao động từ 15,000,000₫ đến 20,000,000₫.
Hình thức làm việc
- Làm việc tại văn phòng tại Thành phố Hồ Chí Minh.
Thông tin khác
- Job Type: Full-time
- Pay: 15,000,000₫ - 20,000,000₫ per month
- Ability to commute/relocate: Thành phố Hồ Chí Minh: Reliably commute or planning to relocate before starting work (Preferred)
- Language: English/Chinese (Preferred)
- Work Location: In person