Trách nhiệm chính

Lead the development and execution of Digital Marketing strategies and campaigns to maximize media efficiency and campaign ROI.
Manage and optimize CRM processes and customer engagement to enhance satisfaction and lead-to-sales conversion.
Develop initiatives to improve dealers' online marketing capabilities and ensure brand standard consistency.
Proactively identify and mitigate operational risks.
Collaborate with agencies on digital campaign planning, budget management, and performance optimization.
Act as a bridge between Creative and Media teams to optimize assets.
Manage CRM platforms, lead management flows, and customer data compliance, including PDPD.
Monitor and analyze performance using GA4, CRM, and ad platforms to drive PDCA cycles.
Execute AIO and SEO initiatives to improve website visibility and traffic.
Coordinate dealer online marketing performance and implement corrective actions.
Handle administrative and procurement processes including contracts and payment processing.

Yêu cầu công việc

Bachelor's degree in Marketing, Digital Marketing, Economics, or a related field.
Minimum 3 years of experience in Digital Marketing, CRM, or related roles in brand or agency environments.
Hands-on experience in digital campaign management, media monitoring, performance analysis, and PDCA.
Strong communication skills in English and Vietnamese (written and verbal).
Strong skills in coordination, stakeholder management, and cross-functional collaboration.
Strategic thinking, organizational skills, and ability to manage multiple priorities.
Analytical, data-driven mindset with a proactive problem-solving approach.

Yêu cầu ưu tiên

Relevant certifications in Digital Marketing, Performance Marketing, or Marketing Performance Management.
Experience managing external agencies and multiple stakeholders.
Experience in the automotive industry.
Hands-on experience with AI tools and AIO campaigns.

Mức lương

Phúc lợi

Tham gia các sự kiện công ty: Family Day, Company Trip, Year-End Party, Sales Achievement Party.
Thời gian làm việc linh hoạt.
Chính sách ưu đãi mua xe.
Trợ cấp học bằng lái xe và các lớp ngoại ngữ.

Hình thức làm việc

Thông tin khác

Digital Marketing & CRM Staff