Trách nhiệm chính

Develop, implement, and oversee the Marketing & Brand strategy for assigned hotels, ensuring alignment with the overall brand direction.
Lead and coordinate the development of the Annual Marketing Plan and individual hotel marketing plans together with the General Manager and DOS&M.
Execute marketing campaigns, content, and multi-channel marketing assets, including B2B, MICE, and BT activities.
Manage and coordinate PR and Social Media activities, including agencies, media relations, press visits, and influencer partnerships.
Develop and manage PR calendars, social media content calendars, and performance reports.
Monitor and control the marketing budget of assigned hotels to ensure effective utilization.
Support pre-opening and launch marketing activities for new hotels, particularly Key Hotels.
Oversee the production and implementation of photo/video shoots, branding materials, content, styling, and communication assets in line with brand standards.
Ensure hotel content and information are updated across Meliá.com, Meliá PRO, distribution channels, and hotel presentation materials.
Manage marketing activities for F&B outlets, partnerships, events, and trade fairs, working closely with Brand, Sales, PR, and Social Media teams to maximize business impact.

Yêu cầu công việc

University degree, preferably Tourism or Hospitality, Marketing or similar.
2-3 years in a similar position, or in similar-tier hotel brands and properties.
At least 2 years’ managerial experience in the Marketing department, especially in PR or Marcom.
Local language and advanced English. A third language would be an asset.
Knowledge of Marketing foundation.
Knowledge of Marketing channels: owned, earned, paid, Earned, Paid.
Knowledge of hotel operations.
Ability to lead and inspire a team.
Vocation for service.
Strategic mindset.

Phúc lợi

My MeliáRewards: Participate in our exclusive loyalty program, enjoying unique benefits and advantages.
My MeliáBenefits: Take advantage of flexible compensation and exclusive discounts on a wide variety of products and services, promoting an active and healthy lifestyle.

Thông tin khác

We promote equal opportunities between women and men in the workplace, and we prioritize a corporate culture committed to effective equality and diversity.
We support the sustainable growth of our industry through a socially responsible team, with the motto "Towards a sustainable future, from a responsible present".

Marketing Manager - Melia Serenity Cam Ranh