Trách nhiệm chính

Build brand plan for assigned products & execute marketing with Marketing Manager effectively & efficiently.
Develop sufficient promotional materials such as brochures, catalogues, information booklet which are in line with product positioning.
Cooperate with related partners (in-house or outsource) to do market surveys on promotional programs to understand customer behaviors, perception, and acceptance.
Evaluate effectiveness of promotion efforts through strictly follow up the execution of promotional programs.
Support in developing product training to field force on an ongoing basis.
Keep Field Force updated on product knowledge and competitor information.
Review complaints and propose solutions relating to assigned products.
Collect, compile, verify, analyze data on market trends, consumer behavior and competitor activities to propose market opportunities for product.
Collect, compile, verify, analyze data on product performance and customer feedback and make report to relevant managers.
Provide information in forecasting market’s product demand, identify potential supply issues, and develop contingency plans.
Actively assist Marketing team in arranging symposiums, seminars, public education and exhibitions in coordination with field force.

Yêu cầu công việc

Bachelor’s degree or equivalent in pharmacy or medical.
More than 2-3 years experience related in a representative role in the pharma Industry.
Comprehensive industry knowledge.
Communication skill.
Project management skill.
Data analysis.
Customer insight.
Continuous Improvement behavior.
Apply Abbott Capabilities Framework.
Good at English and Vietnamese.
Good knowledge of computer-based programs including spreadsheets and graphics.

Thông tin khác

Brand Executive - Pharmaceutical Division (Third Party Contract).
In Vietnam, Abbott’s Established Pharmaceuticals Division has committed to enhance the care of patients.

Brand Executive - Pharmaceutical Division (Third Party Contract)