Online Content Executive/Specialist (SEO & UGC)

concung.com • 14th Floor,Phu My Hung Tower,Tan Phu Ward,Dist. 7

Trách nhiệm chính

Plan, manage, and execute content projects across multiple workstreams simultaneously, ensuring timelines and quality standards are met.
Coordinate with internal teams and external partners to ensure smooth project delivery.
Track project progress, flag blockers proactively, and adjust priorities based on business needs.
Monitor content performance and propose optimization plans based on data-driven insights.
Research keywords, analyze search intent, and develop SEO-optimized content for the website and blog.
Upload, edit, and standardize Product Detail Pages (PDP) on Con Cung's platforms, ensuring accuracy and consistency aligned with monthly campaigns.
Conduct ongoing research on user behavior, market trends, and competitor content to identify improvement opportunities.
Collaborate with internal teams and freelance writers to maintain content quality and editorial standards.
Support the planning and execution of micro-influencer and seeding campaigns aligned with brand objectives.
Brief content creators, review deliverables for quality and brand compliance, and track campaign performance.
Collect and analyze UGC results to inform future campaign directions.
Identify, reach out to, and negotiate with media outlets, blogs, and content partners for guestpost and backlink placements.
Manage ongoing relationships with PR partners, track deliverables, and ensure content meets brand and SEO requirements.
Report on PR and backlink performance, providing insights for future planning.

Yêu cầu công việc

2+ years of experience in content marketing, SEO, digital marketing, or a related field.
Strong foundation in at least one of the following: SEO/content writing or social/UGC - with demonstrated willingness to grow in other areas.
Resilient under pressure. Patient and detail-oriented.
Actively seek feedback, learn from performance data, and push yourself to improve.
Ability to manage multiple projects simultaneously and deliver under tight deadlines.
Data-literate — comfortable reading performance metrics and drawing actionable insights.
Strong communication and stakeholder management skills.
Self-directed and proactive - able to identify what needs to be done without being told.
Bachelor's degree in Marketing, Communications, Journalism, Digital Media, or related fields.
Familiarity with tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, or ecommerce CMS platforms.

Yêu cầu ưu tiên

Prior experience in ecommerce, retail, or parenting/FMCG industries is an advantage.

Phúc lợi

Thông tin khác

Online Content Executive/Specialist (SEO & UGC)