Growth Marketing Specialist

concung.com • 14th Floor,Phu My Hung Tower,Tan Phu Ward,Dist. 7

Trách nhiệm chính

Analyze customer behavior, sales data, and in-store shopping patterns to develop actionable insights for campaign planning.
Conduct research (customer, market, competitor) to identify growth opportunities and propose campaign ideas tailored to each business phase.
Plan and execute in-store sales-driving campaigns (promotion, seasonal campaigns, activations, etc.).
Work closely with Marketing, Merchandising, and Operations to ensure campaigns are executed consistently and effectively.
Monitor campaign performance at store level and continuously propose data-driven optimizations.
Manage the design, production, and in-store execution of POSM across the retail network.
Ensure POSM effectively supports sales programs and enhances customer experience at the store level.
Maintain consistent brand identity and communication across all retail stores.
Propose improvements to in-store display materials to increase customer attraction and conversion.

Yêu cầu công việc

Minimum 2 years of experience in Trade Marketing, Retail Marketing or Growth Marketing.
Strong data analysis skills with the ability to translate data into insights and actions.
Strong logical thinking, multitasking ability, and cross-functional collaboration skills.
Proactive mindset with a strong focus on continuous improvement and solution-driven execution.

Yêu cầu ưu tiên

Phúc lợi

Thông tin khác

Working time: 8:30 - 17:30 Monday - Friday.
Working place: 14th Floor, Phu My Hung Tower, Tan Phu Ward, Dist. 7, HCMC.
Company background: Con Cung is the biggest omni-channel company for mom & baby with 600 retail stores in Vietnam in 2021 and plans to have 1,000 stores by 2023 with 1 billion USD revenue.

Growth Marketing Specialist