Manager, Deposit Product VN
Application deadline:
04/11/2026
About This Job
Trách nhiệm chính
- Support the Head of Deposit, Wealth & Segments in developing and executing deposit and wealth growth strategies.
- Translate business priorities into clear initiatives, KPIs, and execution plans across products, channels, and partnerships.
- Identify growth opportunities through customer insights, market trends, and competitive analysis.
- Drive growth across CASA balances and active accounts, deposit balances and portfolio profitability, CD and MMF balances/AUM, total customer assets and wallet share.
- Develop initiatives to increase customer funding, asset retention, and product penetration.
- Work closely with Segment, Branch, Digital, and Partnership teams to drive acquisition, activation, and asset growth.
- Partner with external players (Wealth, Insurance, lifestyle ecosystem) to drive customer acquisition and funding, increase account activation and usage, improve customer engagement and retention, promote cross-sell and asset deepening opportunities.
- Design and execute campaigns to drive transaction banking activities including salary crediting, payments, transfers and digital banking usage.
- Leverage customer data and analytics to understand customer behavior, lifecycle needs and growth opportunities.
- Enhance customer journeys across CASA, Deposits, CD, MMF and Transaction Banking products to improve customer experience and product adoption.
- Work closely with Mobile App, Technology and Operations teams to implement product enhancements and process improvements.
- Support the rollout of product initiatives, campaigns and sales enablement activities across channels.
- Coordinate across Product, marketing, Risk, Compliance Finance, Operations and IT to ensure smooth and timely execution.
- Support governance processes including business case approvals, product/program reviews, post-implementation evaluations.
- Ensure all segment initiatives comply with internal policies and regulatory requirements.
Yêu cầu
- Banking / Finance / Business degree and equivalent functional experience.
- Minimum 5 years experience in retail banking, digital banking, wealth, insurance.
- Strong understanding of CASA, Deposits, Transaction Banking, and investment products.
- Proven experience in driving asset growth, customer acquisition, activation, and portfolio performance.
- Strong commercial and analytical mindset with the ability to translate insights into business actions.
- Experience in managing business performance, KPIs, and growth initiatives.
- Strong stakeholder management and cross-functional collaboration skills.
- Good project management and execution capabilities.
- Results-oriented and customer-focused.
- Strong communication and presentation skills.
- Analytical thinking and problem-solving ability.
- Strong execution and attention to detail.
- Ability to manage multiple priorities in a fast-paced environment.
- Proactive, collaborative, and self-motivated.
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