Trách nhiệm chính

• Influence and deliver the plan, execute, and optimise to ladder up to commercial targets and marketing KPIs
• Drive pipeline, lead generation and conversion across digital channels
• Develop robust marketing and commercial performance reporting to report ROI at a source, campaign level
• Recommend, develop and execute data-driven acquisition and optimisation strategies
• Improve conversion rates, CPA and ROI
• Own website roadmap, backlog and performance
• Lead UX/UI improvements to drive engagement and conversion
• Optimise key customer journeys aligned to commercial goals
• Define and deliver testing roadmap (A/B, multivariate)
• Lead Martech platform implementation and optimisation and support integration development
• Own tracking, tagging, attribution and performance measurement
• Partner with Insights to translate data into actionable recommendations
• Own technical SEO and site performance
• Partner on content optimisation to improve organic growth
• Support the delivery of any marketing campaigns via Digital, in Direct, NAB or Partner Distribution channels
• Work cross-functionally across Marketing, Product, Technology and Insights
• Operate with rigour, measure delivery and work within delivery frameworks and timelines
• Fulfill other tasks as assigned by your People Leader and/or authorized representative of NAB Vietnam from time to time

Yêu cầu

• 5+ years experience in Digital Platform and Marketing
• Bachelor of Marketing or equivalent practical experience
• Advanced data, analytics and decision making
• Proven cross-functional collaboration and influencing skills

Yêu cầu ưu tiên

• Experience with Salesforce + Adobe Stack
• Coding – HTML, CSS, Javascript, Java, Sling, OSGi
• Experience with Adobe Journey Optimiser, Adobe Experience Manager, Adobe Analytics, Google Search Console

Mức lương

• Thỏa thuận

Phúc lợi

• Generous compensation and benefit package
• 20-day annual leave and 7-day sick leave
• 13th month salary and Annual Performance Bonus
• Premium healthcare for yourself and family members
• Monthly allowance for team activities
• Premium welcome kit and frequent appreciation gifts
• Extra benefits for long-term employees
• Large scale products with modern technologies in banking domain
• Clear roadmap for career advancement in both technical and leadership pathways
• Well-structured learning and development programs (technical and soft skills)
• Sponsored certificates in both IT and banking/finance
• Premium accounts on Udemy/A Cloud Guru/Coursera/LinkedIn
• English learning with native teachers
• Opportunity for traveling & training in Australia
• Hybrid working model and excellent work-life balance
• Well-equipped & modern Agile office with fully stocked pantry
• Special programs to improve your physical and mental health
• Annual company trip and events
• Solid talented team behind you – great people who love what they do

Hình thức làm việc

• Hybrid working model

Thông tin khác

• Cloud-first technology transformation
• Flexible work options
• Diverse and inclusive workplace
• Opportunity to learn, grow and elevate others