Marketing Manager
TP. Hồ Chí Minh
Hạn nộp hồ sơ:
01/11/2026
Về công việc
Trách nhiệm chính
- Lead GD Health’s marketing strategy, customer acquisition, brand development, and marketing performance across both the clinic and pharmacy.
- Build marketing plans for both clinic and pharmacy.
- Identify key customer segments and develop appropriate marketing strategies for each.
- Monitor market trends, competitors, customer behavior, and healthcare marketing opportunities.
- Develop and maintain GD Health's brand positioning and communication guidelines.
- Strengthen GD Health's positioning as a trusted, convenient, personalized healthcare provider.
- Develop marketing partnerships with schools, universities, hotels, and build community-based healthcare marketing initiatives to generate patient/customer acquisition.
- Work with agencies on paid marketing campaigns, monitor key performance metrics.
- Continuously test and optimize campaign creatives, audiences, offers, landing pages, and conversion funnels.
- Allocate marketing budgets based on campaign performance.
- Develop GD Health's content strategy across digital channels.
- Build monthly content calendars for clinic and pharmacy.
- Lead content development.
Yêu cầu
- Trung cấp - Nghề
- 5+ years of marketing experience in healthcare, pharmacy, medical services, FMCG, retail, or consumer services
- Experience managing performance marketing and customer acquisition
- Experience managing marketing budgets and agencies
Yêu cầu ưu tiên
- Previous team management experience is preferred
- Healthcare/pharmacy marketing experience
- Experience launching healthcare services or consumer healthcare products
- Experience with local/community marketing
- Experience working in a startup or fast-growing company
Mức lương
- Lương: Thỏa thuận
Phúc lợi
- Competitive salary + performance-based commission/bonus
- High autonomy and ownership of the hotel channel
- Direct exposure to senior management and strategic business development
- Opportunities for career growth as GD Health expands its healthcare network
Thông tin khác
- Chức vụ: Trưởng Nhóm/Trưởng Phòng
- Yêu cầu giới tính: Nam/Nữ
- Ngành nghề: Digital Marketing,PR - Truyền Thông - Sự Kiện,Quảng Cáo - Sáng Tạo,Trade - Brand - Product Marketing