About This Job
Trách nhiệm chính
- Lead the end-to-end strategy, roadmap, development, and optimization of Adtima’s video advertising solutions across platforms such as Zalo Video and other relevant ecosystem properties.
- Understand video consumption behaviors, advertiser needs, market trends, and Adtima’s ecosystem capabilities.
- Identify product opportunities and translate them into clear concepts, requirements, and development priorities.
- Work closely with Product, Engineering, Data, Content, and Operations teams to develop, test, launch, and continuously improve video solutions.
- Partner with Sales, Planning, Marketing, and Commercial teams to package products, develop competitive pricing and rate cards, and create compelling go-to-market propositions.
- Monitor product adoption, revenue, performance, and feedback to drive continuous improvement.
- Proactively explore emerging market trends, technologies, advertising models, competitor movements, and new capabilities within Adtima’s ecosystem.
- Lead the full innovation lifecycle from opportunity discovery and business case development to prototyping, commercialization, and scaling while aligning cross-functional teams and key stakeholders.
- Evaluate ideas based on client value, business potential, feasibility, and scalability.
- Establish success metrics and use market feedback, client insights, and performance data to validate ideas and guide investment decisions.
- Define clear goals, priorities, milestones, and success metrics across the assigned product portfolio.
- Manage priorities, timelines, dependencies, and key product performance metrics.
- Align stakeholders and drive decision-making across Product, Technology, and Commercial teams.
- Provide product guidance and coaching to team members when needed.
- Support other strategic product challenges assigned by senior management.
Yêu cầu
- Bachelor's degree in Business, Marketing, Technology, Information Systems, Engineering, or a related field.
- 5+ years of experience in product management, digital products, advertising technology, or related fields.
- Experience leading products or initiatives from discovery through launch and optimization.
- Proven ability to work effectively with Product, Engineering, Data, and Commercial teams.
- Strong ownership, prioritization, stakeholder management, and problem-solving skills.
- Excellent communication skill in both Vietnamese and English.
Yêu cầu ưu tiên
- 3+ years of experience in digital advertising, video, media, or content platforms.
- Strong business acumen, including experience with product packaging, pricing, revenue models, business cases, and go-to-market planning.
- Strong analytical and problem-solving skills, with the ability to define success metrics, interpret performance data, and make evidence-based decisions.
- A curious and proactive mindset, with enthusiasm for innovation and new technologies.
Mức lương
- Thông tin lương chưa được công bố.
Thông tin khác
- Địa điểm làm việc: Thành phố Hồ Chí Minh.
- Hình thức làm việc: Toàn thời gian.