Production Marketing Supervisor
About This Job
Trách nhiệm chính
- Monitor and identify market trend, consumer behavior and insight for in-charged categories.
- Research and monitor direct & indirect competitors activities: pricing, promotion, branding & communications, distribution.
- Develop new product concept/ideas & improve existing product portfolio.
- Coordinate closely with R&D, Procurement & Supply Chain to ensure the product launch timeline.
- Manage product RSP, price structure & profit margin.
- Identify the Target Audience profile.
- Define Product Positioning & Unique Selling Proposition – USP.
- Plan & deploy New product launch to market, including Product POSM, product training material & Sales collateral documents.
- Collaborate with Brand & Digital MKT for Product Communication plan.
- Collaborate with Trade MKT for Product Display & POSM, Promotion & Activations at POS.
- Work with & manage agencies (market research, advertising, packaging design…) to ensure project quality & timeline.
- Tracking sell-in & sell-out data, Distribution coverage & market share of in-charged products.
- Data analysis, reporting to Management & strategic recommendation for proper action plans.
Yêu cầu
- Tối thiểu Cao Đẳng (Cao Đẳng).
- Bachelor’s degree in Marketing or Business Management.
- 3-5 years’ experience in a similar position in a related field.
- Nam/Nữ (Male/Female).
Mức lương
- Thỏa thuận
Phúc lợi
- 13th month salary: 100%
- 14th month salary: depends on business situation
- Participate in and fully enjoy the insurance benefits, accident 24/24, trade union
- 15 leave days / year, holiday and Tet
- Allowances: meal, business trip (if any), ...
Thông tin khác
- Chức vụ: Trưởng Nhóm/Trưởng Phòng
- Hình thức làm việc: Toàn thời gian
- Workplace: 256-258 Ly Thuong Kiet, Ward 14, District 10, HCM
- Ngành nghề: Nghiên Cứu Thị Trường,Quảng Cáo - Sáng Tạo,Sales Marketing - PR - Quảng Cáo,Trade - Brand - Product Marketing
- Cao Đẳng
- 3 - 4 năm