Medical Marketing Manager (Core Diagnostics)
About This Job
Trách nhiệm chính
- Responsible for Medical Marketing of all products supplied by CRDx to Vietnam and Cambodia markets.
- Work closely with Commercial team to ensure appropriate assay implementation, scientific positioning, performance accuracy to achieve value expansion and new account acquisition.
- Collaborate with Application Specialists to drive effective assay implementation and optimization at customer sites, support scientific interpretation and resolution of assay discrepancies, strengthen customer confidence and enable assay share capture and menu expansion.
- Act as medical authority and strategic partner, ensuring compliant, on‑label use of assays while enabling sustainable business growth and customer confidence.
- Drive strategic marketing and product lifecycle management, including go‑to‑market strategy, product portfolio management, competitive intelligence and differentiation.
- Work closely with Area and Global Marketing and Medical teams to adapt and deploy global strategies, medical direction, and initiatives to local market, ensuring effective execution and achievement of local commercial objectives.
- Lead and develop a team of marketing responsible for product marketing and lifecycle management of Clinical Chemistry and Immunoassay portfolios.
- Build and maintain strong relationships with KOLs, clinicians, laboratory directors, and professional societies; lead and support medical education activities.
- Support commercial and tender activities by responding to medical and scientific inquiries, providing clinical evaluations, addressing scientific objections.
- Act as medical lead in managing product‑related medical inquiries, complaints, laboratory result discrepancies, and clinical concerns.
- Collaborate cross‑functionally with Service, Application, QA, Regulatory, and Commercial teams to support medical investigations, complaint handling, corrective actions.
- Work closely with Marketing, Sales, Medical Affairs, Regulatory, and Market Access teams to ensure consistent, compliant scientific messaging.
- Contribute to capability building by coaching and guiding teams on medical excellence, scientific communication, and ethical promotion.
Yêu cầu
- 8–12+ years of experience in Medical Marketing, Medical Affairs, Diagnostics, MedTech.
- Strong experience in diagnostics assays (preferably Chemistry & Immunoassay), clinical interpretation and discrepancy management, strategic marketing and product lifecycle management, cross‑functional and people leadership.
- Solid understanding of diseases area, immunoassay, testing algorithm.
- Excellent written and verbal communication skills.
- Medical Doctor (MD/MBBS) or PhD in Laboratory Medicine / Clinical Pathology / Diagnostics or related laboratory disciplines, with a strong background in medical diagnostics (mandatory).
Thông tin khác
- Location: Me Linh Point Tower, Ho Chi Minh City
- Job type: full time
- Province: TP. Hồ Chí Minh
- Headcount: 1