Trách nhiệm chính

• Develops effectively strategic communication plans and implements programs/vehicles to support new campaigns, and target key customers
• Communicates effectively vision for the brand(s) and/or multiple products to relevant cross‑functional teams, motivates them to achieve local and regional goals
• Designs strategies and activities for RB brands in line with vision to hit business targets and brand goals, clearly communicating marketing strategies to all levels within the organization to ensure smooth implementations
• Identifies warning signs and when programs or strategies do not meet business top‑line/bottom‑line, proactively seeks solutions/actions to achieve goals
• Manages and delivers sales and product contribution, sets targets to drive sales and profit goals while managing forecasting and minimizing inventories
• Ensures development of strategic communication plans and implements programs/vehicles to support new campaigns, and target key customers
• Manages and directs 3rd party agencies to transfer marketing objectives into creative strategies and executions
• Contributes and takes a leadership role in the creation of a team‑based, collaborative environment especially with Trade Sales, Medical Sales, Digital, E‑commerce and other functions, promoting candor and receptivity, clarity of purpose and goals, and high commitment to achieve business goal
• Develops strong productive relationships with cross‑functional team members (Marketing including Digital & E‑commerce, Medical and Trade Sales, Regulatory Affairs, Legal, Supply Chain, Purchasing, Finance etc.) to ensure attainment of business objectives
• Sets high standards for performance; clearly distinguishes among levels of performance; reinforces strong performance and addresses poor performance
• Uses technical knowledge and innovative thought processes to identify/implement new and innovative methodologies to improve operating functions
• Be part of the local extended leadership team
• Closely collaborates with the other members of the local marketing leadership team on the overall business objectives delivery for the unit and marketing/digital team/customer marketing – lead cross‑functional
• Go‑to‑person to best leverage Global/Regional successes for local business development
• Guides and develops team to handle complex portfolio and working structure of Global‑regional‑local

Yêu cầu

• 10 years experience of working in an international company
• Designed 1‑5 year marketing strategies and activity plans to achieve business and brand goals
• Experiences working in pharmaceutical industry or medical channels
• Developed and implemented marketing plans that significantly grew sales and market share for products at various stages of life cycle
• Successfully launched a major new product, building brand and effectively managed P&L
• Led advertising agency to develop strategy and campaign that achieved marketing and advertising objectives
• Experienced working effectively on cross‑functional teams to achieve goals and objectives
• Experienced in coordinating with regional management team
• Demonstrated ability to develop ongoing process improvements

Thông tin khác

• Title: Marketing Manager - Nutrition
• Location: Thành phố Hồ Chí Minh