Influencer Planning Manager, Strategic Planning
About This Job
Trách nhiệm chính
- Translate influencer/creator and platform trends into actionable campaign inputs, matching creator profiles to brand communication objectives.
- Present effective influencer models, tiering logic, and strategic recommendations to clients to secure trust and buy-in.
- Manage campaign timelines, delegate tasks across the influencer planning team, and track operational milestones to ensure seamless project delivery.
- Partner with Strategic Communication Planning, Creative, and Operations to build Influence Journey Maps, Creator Matrices, and tailored Briefing Toolkits.
- Implement measurement frameworks to evaluate post-campaign success, analyzing metrics such as engagement depth, sentiment, and key learnings.
Yêu cầu
- Recognized University Degree.
- 4-6 years of experience, minimum 1 year in a managerial role in influencer planning, influencer marketing, or influencer account management.
- Demonstrated track record executing campaigns across categories such as FMCG, Beauty, Nutrition, or Tech.
- Strong project management skills with proven ability to lead project timelines, delegate responsibilities, and present directly to client stakeholders.
- Proficiency with listening tools, analytics dashboards, and influencer vetting platforms (e.g., Apify, Affable, CreatorIQ).
Yêu cầu ưu tiên
- Deep understanding of creator natures, content dynamics, local regulations, and successful case studies/models.
Mức lương
- Competitive Salary.
Phúc lợi
- Performance Review (2 times per year).
- Performance Bonus (1 time per year).
- Annual Leave: 15 days and other leave types.
- Private Health Insurance.
- TGIF, monthly birthday, and other fun events.
- MacBook to be provided.
- Good chance to explore new trends in the digital market.
- Opportunity to learn and work with the most advanced advertising technology platforms.
- Work in a professional, active, international, and dynamic environment.